Business Plan About Kfc - 4030 Words

PART I. Introduction of Topic KFC was founded and also known as Kentucky Fried Chicken, is one of the largest and well - known fast food restaurants concepts of today, it is present in various countries around the world and it has been able to establish renowned international reputation in multiple continents. The company was founded as Kentucky Fried Chicken by Colonel Harland Sanders in 1952, though the idea of KFCs fried chicken actually goes back to 1930. He made the KFC as a true multi – domestic company. Although Sanders died in 1980, he remains an important part of the companys branding and advertisements, and Colonel Sanders or The Colonel is a metonym for the company itself. The company adopted KFC, an abbreviated form†¦show more content†¦The recipe of 11 herbs and spices used by KFC in preparation of their chicken remains a trade secret. Portions of the secret spice mix are made at different locations in the United States, and the only complete, handwritt en copy of the recipe is kept in a vault in corporate headquarters. On September 9, 2008, the one complete copy was temporarily moved to an undisclosed location under extremely tight security while KFC revamped the security at its headquarters. Before the move, KFC disclosed that the recipe, which includes exact amounts of each component, is written in pencil on a single sheet of notebook paper and signed by Sanders. It was locked in a filing cabinet with two separate combination locks. The cabinet also included vials of each of the 11 herbs and spices used. Only two unnamed executives had access to the recipe at any one time. One of the two executives said that no one had come close to guessing the contents of the secret recipe, and added that the actual recipe would include some surprises. On February 9, 2009, the secret recipe returned to KFCs Louisville headquarters in a more secure, computerized vault guarded by motion detectors and security cameras. Reportedly, the paper has y ellowed and the handwriting is now faint. In 1983, writer William Poundstone examined the recipe in his book BigShow MoreRelatedKfc, A Spot Light And Taste Of Food Restaurants Essay1615 Words   |  7 Pageshypothesis that why people in Pakistan prefer KFC over Macdonald and we found that due togood quality and taste of food people prefer KFC .When KFC was introduced in Pakistan the prices was not affordable by people but now they have lower their prices. One reason was alsothe impressive packages due to which people prefer KFC over McDonald’s. While conductingour research we also came to know that KFC is more advertised this is one of the reasons that people prefer KFC over McDonald’s. We are going to discussRead MoreBusiness Strategy-Kfc Company Overview 11080 Words   |  5 PagesKFC Company Overview KFC Corporation  (KFC, founded and also known as  Kentucky Fried Chicken) is a chain of  fast food restaurants  based in  Louisville,  Kentucky  in the United States. KFC has been a brand and operating segment, termed a  concept[2]  of  Yum! Brands  since 1997 when that company was spun off fromPepsiCo  as Tricon Global Restaurants Inc. KFC primarily sells  chicken  pieces,  wraps,  salads  and  sandwiches. While its primary focus is  fried chicken, KFC also offers a line of grilled and roastedRead MoreKfc Case Study1509 Words   |  7 PagesKFC- Finger-lickin good Kentucky Fried Chicken Kentucky Fried Chicken is one of the well-known fast food restaurants in the world. The industry was founded by Colonel Sanders. The corporation is based in Louisville, Kentucky and now regarded as the most famous chicken restaurant chain. It can be noted that each day, nearly eight million customers avails the products and foods offered by this fast food chain.   KFC has more than 11, 000 branches in more than 80 nations and territories all overRead MoreJob Analysis And Talent Management Essay1422 Words   |  6 PagesROYAL BUSINESS COLLEGE Image MARKETING LEVEL – 7 Human Resources Management HRM 7010 Report By Dhanekula Vinay (C2266) SaiRam Koduru(C2275) Simranjeet singh (C2279) Tables of contents Page numbers Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.2 Company overview†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...2 Job analysis and talent management†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.2 Recruiting process†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreKentucky Fried Chicken And Its Corporate Social Responsibility746 Words   |  3 Pagesknown as KFC. It is an American founded fast food restaurant based in Louisville, Kentucky. KFC is an iconic American symbol of the American dream. Harland Sander, better known as the Colonel, founded it. KFC started on the roadsides in Kentucky, during the Great Depression. KFC was one of the first fast food chains to expand internationally, opening outlets in the United Kingdom, Mexico, and Jamaica by the mid-1960s. In 1987, KFC became the first western restaurant chain to open in China. KFC has toRead MoreConsumer Behavior And Interactive Marketing Report1490 Words   |  6 PagesMarketing Report ---Take the KFC in Norwich as an Example Introduction Consumer behavior is closely connected with the interactive market as well as products and services. (Peter, Olson, 2010) This report is aim to develop the KFC restaurant in Norwich strategically by analyzing the consumer behavior and interactive markets. Kentucky Fried Chicken (KFC) is a global fast food brand from America which is popular for its fried chicken. (Bell, Shelman, 2011) The quantities of KFC stores increased rapidlyRead MoreKfc Research Methodology1749 Words   |  7 Pagesadopted by KFC in India to get better results and to understand the possible reasons that could affect it.Hussey (1997) explains us that the type of methodolgoies would reflect the suppositions of the research paradigm.First of all the Philosophy and general perspective will be discussed.Then it will be followed on by the data collection methods and also some samples will be provided. Philosophy The basic purpose of this research is to find out the business strategies used by KFC in India forRead MoreKfc Research Methodology1740 Words   |  7 Pagesadopted by KFC in India to get better results and to understand the possible reasons that could affect it.Hussey (1997) explains us that the type of methodolgoies would reflect the suppositions of the research paradigm.First of all the Philosophy and general perspective will be discussed.Then it will be followed on by the data collection methods and also some samples will be provided. Philosophy The basic purpose of this research is to find out the business strategies used by KFC in India forRead MoreCase Study : Royal Business College Essay1414 Words   |  6 PagesROYAL BUSINESS COLLEGE Image MARKETING LEVEL – 7 Human Resources Management HRM 7010 Report By Dhanekula Vinay (C2266) SaiRam Koduru(C2275) Simranjeet singh (C2279) Tables of contents Page numbers Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.2 Company overview†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...2 Job analysis and talent management†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.2 Recruiting process†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 Methods of recruitingRead MoreKey Success of Kfc842 Words   |  4 Pages____________________________________________________________ _________ B200A TMA Fall 2011 ____________________________________________________________ _________ Case: KFC in China In China, Yum! Brands is opening a KFC store every day. But this is not the KFC you know in America. A recent case study written by professor David Bell and Agribusiness Program director Mary Shelman reveals how the chicken giant adapted its famous fast-food formula for the local market. Key concepts

Cell Phone Landline Essay - 1395 Words

Cell phone are useful more that landline. The cell phones are used in everyday life for now day people.Cell phone has powerful system on the phone, but it depends on the type of phone or the brand of the phone but they landline is just being like each other.The cell phone you can take the phones anywhere but a landline has to stay in an area of your house.Now everyone has a cell phone and so people don’t ever have a landline so kid now don’t ever know about landline.Cell phones have minus use for people and landline only have one or two uses for people.A cell phone is any portable telephone which uses cellular network technology to make and receive calls.It is all about the technology used to transmit your calls, rather than what the†¦show more content†¦They both work the same, but the are different in the same way.Landline are in the house, but cell phone are everywhere.cell phone have to be change but so landline dont. In most instances, you can tap into cell phone features such as voice recognition , caller ID, and SMS message alerts as well. That is over 50 brand of cell phone so are Samsung,Apple,Sony,LG,HTC they are just some of the big names for cell phone.The landline is a day of the past, but people still use a landline but 41% of USA people have them landline of the household. But those people that use a landline. The landline have the use of the home, but not everywhere each. A cell phone is any portable telephone which uses cellular network technology to make and receive calls. The name comes from the cell-like structure of these networks. There is some confusion about cell phones being a different thing to smartphones, but technically, every mobile phone, from the latest Android handset to the simplest feature phone, is a cell phone. It is all about the technology used to transmit your calls, rather than what the handset itself can or cannot do. As long as a phone can transmit a signal to a cellular network, it is a cell phone. The term Cell Phone is interchangeable with the terms Cellular Phone and Mobile Phone. They all mean the same thing. The term Smartphone has come to mean a cell phone which offers more advanced features than just calls, SMS messages and basic organizer software.Show MoreRelatedAdvantages and Disadvantages Between a Cellular Network and Land Line Network1095 Words   |  5 PagesIn this essay we will discuss the advantages and disadvantages of both a cellular network and landline network in an enterprise environment. Both offer great advantages and both have their disadvantages. However, most organizations use both due to the fast paced, technologically advanced society we live in today. As stated above, most companies use both landlines and cellular networks. The reason for this is because of the flexibility this configuration offers. They get the reliability of theRead MoreMobile Phone Advantages And Disadvantages Essay1188 Words   |  5 PagesIntroduction A cell phone is a gadget in telecommunication that uses radio waves over a region of network. A cell station at a fixed location serves the purpose of connecting cellphones wireless transmission for calls, landlines, and internet access (Furht Ahson, 2016). The cellular phone identifies as a mobile application in the network structure comprising of SIM card and equipment assigning the telephone digits. The cellular phones are evolving, from the two- way radio to the current pocket-sizeRead MorePublic Opinion Survey Analysis855 Words   |  3 Pagesgiven topic. This can be beneficial in helping variety cultures comprehend one another since it allows the people to have a chance to speak for themselves and share their perspectives instead of letting vocal media stars talk on behalf of all. in this essay, two kinds of surveys are going to be provided the first one about Nuclear Power and Public Opinion which has a strong support for its conclusion and the second one survey is about who is more threatening to the world Israel and America or Iran whichRead MoreCultural Analysis Of The Sitcom New Girl 1718 Words   |  7 PagesBreanna Foes Dr. Black English 111.02 Essay #2 October 13, 2014 Who’s That Girl? A cultural analysis of the sitcom, New Girl The traditional idea of American friendship has evolved drastically over time. In this age, no longer do you see the close group of friends chatting at the ‘Central Perk Cafà ©Ã¢â‚¬â„¢ or engaging in many misadventures in the basement of Foreman’s house, such as they did in ‘That 70’s Show’. The aged image of a group of friends and their wise, perceptive teacher, Mr. Feeney, happilyRead MoreSocial Applications of Information Technology1006 Words   |  4 Pages The relevancy of television, cell phone, a computer, and especially internet interaction over the past two years has increased vastly. Its importance lies in the age we currently raise our children in. From parents who buy their children an iPad so as to interact with the machine during times of silence or patience up to the strong grasp that a computer screen holds on to just about everyone trying to accomplish anything. Yes there are careers and skills not directly involved in the practice ofRead MoreRussia And Their Lines Of Communication Essay1265 Words   |  6 PagesThe meaning of culture is the characteristics and knowledge of a particular group of people, defined by everything from language, religion, cuisine, social habits, music and arts (Zimmermann, 2015). In this essay I will be explaining Russia’s cultural characteristics. I will also be covering the geography of Russia and their lines of communication. Russia has multiple conflicts that the country has been a part of, but I will be discussing the Russian Civil War the three year war. FurthermoreRead MoreFor over two thousand years the spoken word has been in the process of being colonized, first by1000 Words   |  4 Pageshas come to time where excessive usage of technology has its drawbacks as well. Though, in most cases, the speed of fulfilling tasks accelerates with the help of technology, many people do not realize that technology negatively affects society. This essay will examine the impact of technology on our communication skills. Specifically the lack of our interpersonal abilities, education and how technological gadgets produce misinterpretations and miscommunication. The development of technology has complicatedRead MoreEconomics Test Questions1125 Words   |  5 PagesUNIVERSITY OF CAMBRIDGE INTERNATIONAL EXAMINATIONS General Certificate of Education Advanced Level ECONOMICS Paper 4 Data Response and Essay (Supplement) October/November 2005 2 hours 15 minutes Additional Materials: Answer Booklet/Paper 9708/04 w w w e tr .X m eP e ap .c rs om READ THESE INSTRUCTIONS FIRST If you have been given an Answer Booklet, follow the instructions on the front cover of the Booklet. Write your Centre number, candidate number and name on all the work you hand in. Write inRead MoreThe Invention Of Inventors : Inventing Solutions Essay1338 Words   |  6 Pagesinvented the phonograph, motion picture camera and a longer lasting light bulb. Today, these inventions are seen as simple items and are even taken for granted. However, if we look back in time, we can see just how impactful these inventions were. This essay will discuss the many different inventions throughout history that changed the world we live in today, for better. One major invention that is underestimated today is clothing. The common cloth used today started out as cotton. Cotton strands areRead MoreComparing American Education to Nigerias Education579 Words   |  2 Pageslearning the teacher uses in grade school and in college and the school code conduct rules to see if they use the same as us. I gave examples we now use laptops for students to take home to type down essays and projectors for power point. Public schools offer public school busses, allow students to have a phone but must not use it in the school building, certain dress codes to follow and detention for misbehaved students. After I gave him those examples of how the public schools in America are, he laughed

Euthanasia Should Be Legalized Free Essays

Euthanasia should be legalized The gift of life is the most precious gift of god to us. but all the good things have some gray shades. If our loved one is suffering from a long lasting illness, sans any hope of recovery, should we take the easy way out and go with euthanasia, or should one allow the patient to suffer in hope of a miracle. We will write a custom essay sample on Euthanasia Should Be Legalized or any similar topic only for you Order Now Nowadays,how often we see a person’s life being wasted away on the hospital beds after being through a terrible accident or health problem, when there is no scope of improvement. They go through a terrible ordeal not only physically but also emotionally And they are not the sole sufferers. Along with them suffer their loved ones. The life of such patients become living hell. Therefore, euthanasia should be legalized. Mercy killing of such people will be like doing them kindness, after their content lives and saving them from going through living torture. As it is better to have a short,happy and content life as opposed to a long one full of sufferings. Today is the era of cut throat competition. As the professionalism increases, people find less and less time for their family. When their family member is terribly ill without any hope of recovery, he becomes a burden on them. According to them, he has now not only become incapable and dependent on others, but also demand their time, money and care. As people have become sagacious, they see euthanasia as an easy option to get rid of their ‘burden’ as well as responsibility. Making euthanasia legal will give such people open license to murder and move on with their lives. in my opinion, euthanasia should not be legalised, but it should be an available option for those whose chances of recovery are way to bleak. If the case is genuine, that is, the patient is alive only on ventilators and shows no sign of improvement for some years, then euthanasia would be a better option. But if the family of the patient are only looking for an easy way out, then it should not be granted. It all depends on the nature of the case as well as the circumstances. Making euthanasia legal will always be a debatable issue. Humans by nature are strongly bonded to their loved ones, and in general will only go for euthanasia,if all the doors close and even the last ray of hope has been extinguished. But when the time comes in life to make this decision, it is essential for ourselves to use not only our minds but also our hearts. How to cite Euthanasia Should Be Legalized, Papers

The Maidenhead Of Ophelia Essay Research Paper free essay sample

The Maidenhead Of Ophelia Essay, Research Paper In William Shakespeare # 8217 ; s Hamlet, the character of Ophelia is masqueraded as a demure, guiltless, adolescent miss. However, the behaviour disguised by this fa? fruit drink is much more interesting than we are led to believe. Throughout Hamlet, Ophelia is the mark of legion sexual insinuations and subsequently the confessor of her ain sexual experience. When these happenings become evident, Ophelia no longer holds the virginal qualities we were one time led to believe she possessed. Ophelia is foremost portrayed as an inexperienced person, or as her male parent, Polonius, describes, # 8220 ; a green miss # 8221 ; ( 1.3.101 ) . The concern lies non with Ophelia # 8217 ; s behaviour, but with Hamlet # 8217 ; s lubricious desires for her # 8211 ; she is told to see him no more. Polonius so confronts Gertrude and Claudius, Hamlet # 8217 ; s female parent and uncle/father, with Hamlet # 8217 ; s efforts to score his girl. As grounds, he has confiscated a love missive written to Ophelia by Hamlet. We will write a custom essay sample on The Maidenhead Of Ophelia Essay Research Paper or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Claudius challenges Polonius # 8217 ; s accusals by inquiring, # 8220 ; But how hath she received his love? # 8221 ; ( 2.2.127-28 ) . This response is the first deduction of the possible absence of Ophelia # 8217 ; s celibacy. The strongest suggestions toward Ophelia are made by Hamlet, himself. These seem to be the most important of any, because if anyone were to cognize of her pureness, or deficiency of, it would most probably be Hamlet. He inquiries Ophelia # 8217 ; s honestness and her equity. He tells her that # 8220 ; the power of beauty will sooner transform honestness from what it is to a prostitute # 8230 ; # 8221 ; ( 3.1.111-12 ) . A prostitute is a mention to a brothel-keeper. Hamlet declares that he loved Ophelia one time. He warns her that she should non hold believed him, because virtuousness is non something that can be replaced and they are now tainted. He informs her that he neer loved her. Possibly the harshest line with a mention to Ophelia # 8217 ; s province of virginity is when Hamlet announces, # 8220 ; Get thee to a nunnery # 8212 ; why wouldst 1000 be a breeder of evildoers? # 8221 ; ( 3.1.119-20 ) . He clearly states that Ophelia is a evildoer and any progeny would be evil doers. Hamlet tells her she should # 8220 ; get married a sap # 8221 ; ( 3.1.134 ) , and that alternatively of being honest, she pretends her immorality comes from artlessness, instead than experience. These decl arations quickly dissolve the fa? fruit drink environing Ophelia, go forthing no inquiries refering her hymen. Hamlet continues with the abuses, going more rough with each. He asks Ophelia if he should lie his caput in her lap. When she declines, he comments, # 8220 ; That # 8217 ; s a just idea to lie between amahs # 8217 ; legs # 8221 ; ( 3.2.105 ) . In mention to the drama Hamlet has written, Ophelia asks about the significance. Hamlet responds, # 8220 ; Ay, or any show that you # 8217 ; ll demo him. Be non you ashamed to demo, he # 8217 ; ll non dishonor to state you what it means # 8221 ; ( 3.2.127 ) . One of the last insinuation he has a opportunity to do was in stating Ophelia that # 8220 ; It would be you a moaning to take off mine border # 8221 ; ( 3.2.226 ) . Shortly afterwards, Ophelia was driven to madness. Ophelia # 8217 ; s ain confession that she has lost her virginity comes in her province of lunacy. She sings, # 8220 ; Then up he rose and donned his apparels / And dupped the chamber door ; / Let in the amah that out a amah / Never departed more # 8221 ; ( 4.5.52-55 ) . However, the most apparent transition comes shortly after when Ophelia sings, # 8220 ; Young work forces will make # 8217 ; t if they come to # 8217 ; t # 8211 ; / By Cock they are to fault. / Quoth she, # 8216 ; Before you tumbled me, / You promised me to wed. # 8217 ; / He answers # 8212 ; / So would I ha # 8217 ; done, by yonder Sun, / And 1000 hadst non come to my bed. # 8221 ; Ophelia is speaking about the promises Hamlet made to her before she had sex with him. Since he has told her that he no longer loves her, there is no ground for her to protect their activities any more. Although in a province of lunacy, Ophelia has eventually spoken the truth about her relationship with Hamlet. She no longer ca rries the character of an inexperienced person, chaste immature miss. Upon the first reading of Hamlet, several of these histories can easy be overlooked. Yet, when we look at the attitudes of other characters refering Ophelia, we begin to detect that there are inquiries about her actions. Her male parent, Polonius, seems to believe it is Hamlet # 8217 ; s mistake. Claudius and Gertrude question Ophelia # 8217 ; s character. Hamlet knows the truth, and speaks of it instead bluffly. Ophelia eventually reveals the truth to everyone. We no longer hold a ground to inquiry whether she is virginal or non ; she tells us rather clearly in her vocal.

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buy custom The Use of Sex Appeal in Advertising essay

buy custom The Use of Sex Appeal in Advertising essay As a 90s baby I have grown up in a world full of diverse, creative advertisements. However, recently, I have found myself having to ask what each commercial, magazine spread, or billboard is really trying to sell. Advertisements targeting males with disposable income have slowly shifted from selling products to selling the idea of sex. This, in turn, has raised some controversies over the real objectives behind these ads. Discussion Sexual positions are of central focus in how the majority of these ads are portrayed, consequently setting a new standard for marketers. Dolce Gabbanas recently published ad selling their line of fragrances features three men and three women, all of who are naked. Whereas these sexual positions prompt many men to view the ad with an increased level of interest, deviates from the norms surrounding sexuality. The men, while showing off their bodies, stand independent of one another while the women are touching either themselves or each other. From what is observable, the manner in which the nude men and women pose does not only instantly catches the eye, but it proceeds to suggest that by using the firms fragrance, one is bound to attract attention from women. Secondly, Levis redefines the art of promoting its men jeans by giving the ideas that promote oral sex, stating that women get front row action and that their designer jeans are for her eyes. This blatant use of sexual connota tion is geared toward younger, white males and left little room for misinterpretation. For instance, individuals familiar with oral sex will most likely go for such an outfit simply because of the ideology in the message. However, it appears some large companies still advertise their products only through means of creative connotations; the mainstream ad will contain some level of sexual implication. In the majority of these ads, the models face is rarely shown. Abercrombie and Fitch show two young women gently touching a fit, shirtless man and enjoying every moment of it. Being an experience that most young men would love to have, the mans face is concealed by the arms of the women. Overall, the sole purpose of this tactic is to allow the male audience to more easily place themselves in the shoes of the model and thus by identifying themselves with the products they are likey to purchase it. . Another such example is shown in one of the many Axe advertisements, which attempt to demonstrate what they call The Axe Effect. By writing show me on the doll where the sorority girls touched you, the company indicates that the viewer of the ad is the doll whom represents a man that had been touched by several young women. This easy fabrication of reality inclines many young men to buy a product based on the presumption that it would attract young, sexy women. In addition, most of these ads, apart from going beyond the moral barriers, they fail to provide a direct link between what they show on their images and what they are promoting. This, for instance is justifiable when one looks at a young man posing as a woman squats as she gazes at the mans waist. On the image it is written Front row action and For her eyes Another ideal example to show how sex sells products is the advert by Dolce and Gabbanas depicting men and women touching and making suggestive contacts fails to create a clear relation between the lotion and what the images. Furthermore, women are known to make the most appearance in most of the ads than men do. Taking a close look and thinking outside the box, the image of a dish set in a particular manner is suggestive. One clearly understands that by placing such an image, men would want to associate with such food and in the process; his free will of decision is tilted by lust. In my opinion, these ads create the impression that nudity is the best way to get the attention of most men and women. This gives us the idea that most individuals are immoral in nature. The idea that men have relatively minimal criteria for what they desire sexually is of significant importance when it comes to most marketers deciding how their adverts meant to catch mens attention will look like. Men are said to be interested in a womans outward appearance, thus if a woman is portrayed as being young, attractive and healthy, they are considered desirable. This idea suggests that, to some extent, the male gender has a narrow view as far as beauty and sexuality is concerned. Therefore by designing an ad with a woman holding out a doll and with inscription like, show me on the doll where the sorority girrls touched you, we get the idea that there can never be any other part in a mans body to bring sexual desires as is suggested by the writings. On the other hand, it is widely believed that most women want more than appearance and looks, thus the use of sexually appealing ads on women may not yield a similar result as it does in their male counterparts. This is primarily what drives most men to spend a vast sum of their disposable income on such products. This may explain why most of the images subject to our analysis can be said to be aimed at men. Even though a mere look at a well built man on an ad, either in a billboard or on a magazine is bound to elicit some kind of sexual reaction instinctively but they are less likely to get the urge to engage in sexual activities. The society views women as objects of desire and they form a vital part of advertising world. In a social context, it suffices to say that women on the other hand are aware of mens weaknesses as far as how they affect them with their physical appearance. Furthermore, it may sound funny to conclude that the producers main objective of using an image shown by image showing a meal on a plate was to suggest to its potential consumers that just like a woman would be, the meal is equally satisfying. Such images may be considered gross but different people have different interpretations. Conclusion In the US, for example, most of the sex appealing ads have women as the captivating objects and intrinsically portray them as objects of desires. On the contrary, although a mans healthy body may be used; it is often portraying romance and not really depicts the idea of sex. This shows that for ads aimed at catching mens attention, sex is of primary focus, as it has no many obligations as commitment and difficulties. Therefore, the idea of using women as a catch for men gives a clear idea of exactly how women are regarded in the society. Advertisements although by using women more often than not, have an influence on society that ultimately objectifies women. Considering the fact that whereas for a man all it takes is a beautiful picture of a woman on a magazine, women desire more than appearance, it means that women serve the purpose of satisfying mens undying sexual desires. Buy custom The Use of Sex Appeal in Advertising essay

Summative assessment - critical assessment of the external and Essay

Summative assessment - critical assessment of the external and internal contexts of management - Essay Example Howe and Strauss (2003) rightly pointed out that young people and communities are raised in relatively secure and objective driven environment in comparison to their previous generations. Howe and Strauss (2003) also pointed out that lesser numbers of siblings at home (in comparison to previous generations) has decreased the magnitude of competitive environment there. On the other hand, in external environment, young people and communities are being encouraged by family members to participate in competitions and gather accomplishments (Alsop, 2008). It is evident from the discussion that young people and communities have certain personal traits such as, low loyalty, urge for working in team, more focus on knowledge sharing and over-dependence on technology. Therefore, organisations need to consider the above-mentioned traits while managing young people and community. Apart from the mentioned aspects of young people and community management, primary agenda for the essay is to evaluate Sue Lea’s quote â€Å"this policy climate severely limits the capacity of leaders to lead† mentioned in Ord (2012, p. ... ntioned text, management and leadership are being used interchangeably but in reality, significant amount of difference exist between both these concepts. Therefore, the line should be read as, potential and scope for managing young people and community within or outside organization gets affected by government policies, external environmental issues and dynamic shift in macro environment. Although, there are research scholars who have criticized the mentioned argument and the essay will cover their criticism in order to make the discussion robust. In the next section, the researcher will shed light on management-leadership perspectives in order to develop background for further discussion. Management & Leadership Kotter (2001) stated that stark differences exist between managers and leaders. For example, managers are those people who are responsible for doing the assigned task, planning operational activities, budgeting, organizing resources to achieve organizational objectives, pro blem solving and controlling the action of team members or department members, while leaders are those who motivate, align and direct the subordinate’s action. Internal conflict between leadership and management can be summarized in the following manner: Vision and Objective Management is concerned with planning, budgeting, establishing process steps, setting project time line and manager’s ability to display an impersonal attitude. Leadership is concerned with establishment of direction, vision, developing strategic plans, display of passionate attitude and motivating team members to achieve the performance objectives (Kotterman, 2006). Human Development and Networking Management is concerned with delegating responsibility to staff at different organizational verticals, implementing